West Front Primary Care
Primary Care • Traverse City, MI
About
West Front Primary Care (West Front Primary Care, PLLC) is a Traverse City–based group of family practice physicians focused on friendly, team-based care that aims to improve overall family health. Key details: - Location: Headquartered in Traverse City, MI with 4 offices in the area (all listed on West Front St). - Services: Family practice, primary and urgent care, wellness/fitness services, diabetes care, and telehealth options. - Model: Accessible, on-time care emphasizing personalized, comprehensive health management for individuals and families. - Contact: Main phone 231-935-8930; website westfrontprimarycare.com - Size: Approximately 11 employees; annual revenue about $16 million. - Reputation: Employer rating 5.0/5.0 from available review, with positive notes on work-life balance and culture.
Clinic Type
Primary Care
Address
Traverse City, MI
Phone
(231) 935-8930
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Opening Hours
The Same Day Care clinic is open 5:00pm to 8:00pm Monday through Thursday. Appointments are still required. Hours subject to change.
Telehealth
Telehealth option available
Emergency Care
Out-patient care for minor injuries; emergency room not required
Services Offered
Technology & Equipment
Insurance & Payment
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Languages Spoken
FAQs
Same Day Care availability?
Yes. Same day care is available; we reserve resources to take care of urgent needs and hours are 5PM–8PM Mon-Thur for Same Day Care.
How to schedule appointments?
Appointments may be arranged by calling the office at (231) 935-8930.
Portal access for current patients?
Current patients can access our portal for streamlined communication, digital access to lab results and medical information, and online check-in.
Telehealth availability?
Telehealth option is available; more information may be obtained by calling (231) 935-8930.
What is the telehealth partner?
WFPC has partnered with Phreesia to assist registration and check-in.
What services are offered in-house?
Same Day Care, telehealth, immunization schedules, online pre-registration/check-in, and pediatric/adult family practice services.
Is new patient acceptance open?
Yes, we are currently accepting new patients.
Social Media
Photos
What Patients Say
Overall sentiment across review platforms: mixed
- WebMD Care (Dr. Kari Young): 4.5 out of 5 stars (based on 2 ratings) (2 ratings)
- WebMD Care (Dr. Tobin Fraser): 4.0 out of 5 stars (based on 5 ratings) (5 ratings)
Patients praise
- highly recommended for family care
- praised for holistic and investigative approach to medicine
- valued for accessibility and billing transparency
- seen as a reliable option for new local residents
Common complaints
- reports of long wait times
- isolated negative feedback regarding physician bedside manner and approach to care for specific patient demographics
"I am very satisfied with West Front Primary Care. I appreciate the upfront approach and accessibility of billing, the patient portal, ..."
— Facebook Review"Boomer stuck in his old ways. If you are a young female, stay far away from Tobin J Fraser. If you are pregnant or family planning, PLEASE look elsewhere."
— WebMD Care Review (2025)Synthesized from public review platforms as of Jul 11, 2026 — sources: [1][2][3][4].
In the News
Information sourced from the clinic's website as of July 11, 2026.
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